So a week or so ago Paramount moved the release date for the G.I. Joe sequel to March of next year (my birthday to be exact), claiming that they needed 9 months to add 3D (by reshooting the film entirely?). Deadline have now had word from an insider over what exactly influenced the decision, the biggest apparently being Channing Tatum. SPOILERS AHEAD!
According to the insiders G.I. Joe retaliation was originally scheduled for June 29th merely because there was a slot free for the summer, when films usually make more money, which dictated “the film not being in 3D even though we knew that would be the most commercial version of the film”. Next came the poor performance from John Carter, taking in $72,523,731 domestically, but just over $200,000,000 internationally, helped by its 3D release. Combined with similar results we’re seeing from Battleship this “was just a wake-up call that said…we need to offer the best version of the film… to ensure the best possible performance”.
This we cold pretty much guess, 3D equals more money and early test screenings for the film questioned the lack of it, but a 9 month delay still seems long considering the 13 day move for the release of Clash of the Titans.
A possible reason, the rising star that is Channing Tatum. SPOILERS! “Channing Tatum had a breakout spring, starring in The Vow and 21 Jump Street. In our first screening of the film the reaction from audiences was good but with 2 big concerns: 1) They didn’t like the fact that Channing and The Rock really didn’t have any time to develop a friendship before Channing died”. The inside goes onto state that extra scenes were filmed between the characters, but still no time was left for 3D conversion. From the trailers and posters already available to watch you can barely tell Tatum was even in the film so presumably the large delay will add even footage involving Duke (possibly he will fall into a coma rather than die, then he can come back for the next sequel).
You can read the whole article here, http://www.deadline.com/2012/05/big-problems-behind-g-i-joe-2s-big-delay/,
which goes into greater detail over the extra costs the company is likely to
carry.
In other G.I. Joe news retailers have been asked to return toys based on the film to Hasbro. Variety has the full report here, http://www.variety.com/article/VR1118054684, but stores are most likely annoyed after discounting existing products to make room for stock they no longer have, though The Avengers line of products is still doing well enough to cover the extra space some managers stated.
In other G.I. Joe news retailers have been asked to return toys based on the film to Hasbro. Variety has the full report here, http://www.variety.com/article/VR1118054684, but stores are most likely annoyed after discounting existing products to make room for stock they no longer have, though The Avengers line of products is still doing well enough to cover the extra space some managers stated.
